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        <title>Honda Motor Co.</title>
        <link>http://www.latimes.com/topic/economy-business-finance/manufacturing-engineering/automotive-equipment/honda-motor-co.-ORCRP007390.topic</link>
        
        
        <description>A collection of news and information related to Honda Motor Co. published by Tribune Company sources.</description>
        
        <language>en-us</language>
        
        
			
			
				
					
					
					
					
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			<title><![CDATA[Rubin Postaer &amp; Associates cuts about 200 workers]]></title>
			
			

			
			<link>http://www.latimes.com/topic/la-fi-ct-rpa-advertising-20130601,0,393217.story?track=rss-topicgallery</link>
				
			
			<pubDate>2013-05-31 19:58:00</pubDate>
            <description><![CDATA[Los Angeles County's second-largest advertising agency on Friday terminated nearly one-fifth of its workforce &mdash; about 200 people &mdash; after losing much of its signature American Honda Motor Co. account. 

Santa Monica based Rubin Postaer &...]]></description>
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			<title><![CDATA[Honda joins electric car pricing battle with $259 lease on Fit EV]]></title>
			
			

			
			<link>http://www.latimes.com/topic/la-fi-hy-autos-honda-fit-ev-pricing-20130530,0,6589285.story?track=rss-topicgallery</link>
				
			
			<pubDate>2013-05-30 04:00:00</pubDate>
            <description><![CDATA[Honda Motor Co. is lobbing a grenade into the ongoing electric car price war, dropping the lease payment on its compact Fit EV from $389 to $259. 

The 36-month lease deal requires no down payment and comes with unlimited mileage, along with free...]]></description>
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			<title><![CDATA[Honda sued by artists who claim TV commercial uses their work]]></title>
			
			

			
			<link>http://www.latimes.com/topic/la-et-cm-honda-commercial-inversion-20130508,0,4502560.story?track=rss-topicgallery</link>
				
			
			<pubDate>2013-05-09 07:30:00</pubDate>
            <description><![CDATA[Honda is being sued by two artists who claim that the automaker improperly used one of their large-scale sculptures in a television commercial, according to a report in the Houston Chronicle. 

The report says that Dan Havel and Dean Ruck, the artists who...]]></description>
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			<title><![CDATA[Shifter problem behind Honda recall of CR-V, Odyssey and Acura RDX]]></title>
			
			

			
			<link>http://www.latimes.com/topic/la-fi-hy-honda-recall-crv-odyssey-acura-rdx-20130418,0,2220164.story?track=rss-topicgallery</link>
				
			
			<pubDate>2013-04-18 16:46:00</pubDate>
            <description><![CDATA[Honda Motor Co. will recall 204,500 CR-V crossovers, Odyssey minivans and Acura RDX crossovers to replace a safety component. 

During internal testing of the vehicles, Honda discovered that in subfreezing temperatures it could be possible to shift the...]]></description>
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			<title><![CDATA[Huge recall for Honda, Toyota, more: Airbags can spray shrapnel]]></title>
			
			

			
			<link>http://www.latimes.com/topic/la-fi-hy-toyota-honda-nissan-airbag-recall-20130411,0,5091093.story?track=rss-topicgallery</link>
				
			
			<pubDate>2013-04-11 08:05:00</pubDate>
            <description><![CDATA[A faulty airbag part that can explode and send shrapnel into the passenger cabin is responsible for the global recall of more than 3 million cars manufactured by Honda, Nissan, Toyota and General Motors and will likely lead to more recalls. 

The...]]></description>
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			<title><![CDATA[Cerritos auto mall sells 50,000 cars, generates millions in taxes]]></title>
			
			

			
			<link>http://www.latimes.com/topic/la-fi-hy-cerritos-auto-square-20130405,0,7000978.story?track=rss-topicgallery</link>
				
			
			<pubDate>2013-04-05 08:07:00</pubDate>
            <description><![CDATA[The city of Cerritos is cashing in on the rebound in auto sales. 

Dealers at the Cerritos Auto Square sold 49,563 cars and trucks last year, a big increase of 10,173 vehicles,  or 26%, over the prior year, according to a Annie Hylton, the city's...]]></description>
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			<title><![CDATA[Honda and SolarCity offer a home discount for going green]]></title>
			
			

			
			<link>http://www.latimes.com/topic/la-fi-hy-honda-and-solarcity-offer-home-discount-for-going-green-20130226,0,5748129.story?track=rss-topicgallery</link>
				
			
			<pubDate>2013-02-26 09:39:00</pubDate>
            <description><![CDATA[Buy a new Honda Fit EV or Accord Plug-In Hybrid and get a big discount on a solar power installation at your home. 

Or don&rsquo;t buy a new one; just prove you own a Honda generator or show up at a dealership with the paperwork for your rusting, 1970s-...]]></description>
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			<title><![CDATA[Honda switches up ad agencies]]></title>
			
			

			
			<link>http://www.latimes.com/topic/la-et-ct-honda-new-ad-agencies-20130318,0,3322837.story?track=rss-topicgallery</link>
				
			
			<pubDate>2013-03-18 16:46:00</pubDate>
            <description><![CDATA[Rubin Postaer & Associates held on to its signature account -- American Honda Motor Co. -- but the agency lost a significant piece of business in one of the advertising industry's most-closely watched reviews. 

Honda announced late Monday that it was...]]></description>
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			<title><![CDATA[U.S. auto sales resilient in January]]></title>
			
			

			
			<link>http://www.latimes.com/topic/la-fi-0202-autos-economy-20130202,0,2688001.story?track=rss-topicgallery</link>
				
			
			<pubDate>2013-02-01 16:54:00</pubDate>
            <description><![CDATA[The national economy remains sluggish &mdash; but don't tell the auto industry.

Auto sales showed surprising strength in January, with all three domestic manufacturers &mdash; General Motors Co., Ford Motor Co. and Chrysler Group &mdash; reporting...]]></description>
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			<title><![CDATA[More marketers lengthen Super Bowl ads to stand out during game]]></title>
			
			

			
			<link>http://www.latimes.com/topic/la-et-ct-superbowl-ads-20130118,0,3842424.story?track=rss-topicgallery</link>
				
			
			<pubDate>2013-01-22 09:44:00</pubDate>
            <description><![CDATA[For this year's Super Bowl, more marketers are benching the standard 30-second spots and paying pricey sums &mdash; in some cases more than $7.5 million &mdash; to run 60-second commercials during the NFL championship Feb. 3. 

Longer commercials are part...]]></description>
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			<title><![CDATA[Chrysler surges in a big year for U.S. cars]]></title>
			
			

			
			<link>http://www.latimes.com/topic/la-et-ct-superbowl-ads-20130118,0,3842424.story?track=rss-topicgallery</link>
				
			
			<pubDate>2012-01-05 00:00:00</pubDate>
            <description><![CDATA[For this year's Super Bowl, more marketers are benching the standard 30-second spots and paying pricey sums &mdash; in some cases more than $7.5 million &mdash; to run 60-second commercials during the NFL championship Feb. 3. 

Longer commercials are part...]]></description>
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			<title><![CDATA[Honda recalling cars to fix airbags that can kill drivers]]></title>
			
			

			
			<link>http://www.latimes.com/topic/la-et-ct-superbowl-ads-20130118,0,3842424.story?track=rss-topicgallery</link>
				
			
			<pubDate>2011-12-02 16:34:31</pubDate>
            <description><![CDATA[For this year's Super Bowl, more marketers are benching the standard 30-second spots and paying pricey sums &mdash; in some cases more than $7.5 million &mdash; to run 60-second commercials during the NFL championship Feb. 3. 

Longer commercials are part...]]></description>
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			<title><![CDATA[American Honda Motor Co.'s float, "Air Show," won the Mayors Trophy in the 1981 parade.]]></title>
			<link>http://www.latimes.com/topic/la-oe-rose-parade-1981,0,2116576.photo?track=rss-topicgallery
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			<pubDate>2012-12-28 17:17:36</pubDate>
			<description>&lt;img src="http://www.trbimg.com/img-50de4b06/turbine/la-oe-rose-parade-1981/187/16x9" alt="Rose Parade, 1981" width="75" height="42" title="Rose Parade, 1981" &gt;</description>
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			<title><![CDATA[Art St. Cyr, vice president of product planning and logistics for American Honda Motor Co., introduces the 2013 Honda Civic.]]></title>
			<link>http://www.latimes.com/topic/lat-autoshow-la0007247305-20121129,0,1535762.photo?track=rss-topicgallery
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			<pubDate>2012-11-29 00:00:00</pubDate>
			<description>&lt;img src="http://www.latimes.com/media/thumbnails/photo/2012-11/73506340-30000152.jpg" alt="2013 Honda Civic" width="75" height="42" title="2013 Honda Civic" &gt;</description>
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			<title><![CDATA[John Mendel, executive vice president of American Honda Motor Co., conducts the global debut of the Fit EV.]]></title>
			<link>http://www.latimes.com/topic/la-fi-auto-show-201112_lus1unpd,0,2478980.photo?track=rss-topicgallery
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			<pubDate>2011-11-16 00:00:00</pubDate>
			<description>&lt;img src="http://www.latimes.com/media/photo/2011-11/66164872.jpg" alt="L.A. Auto Show" width="75" height="40" title="L.A. Auto Show" &gt;</description>
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